We've photographed you to make your headshot look confident, approachable and genuine. We want it to open doors and create opportunities. Sometimes though that great expression shows some facial imperfections that you rather not see. There also might be some skin areas that you might want to minimize before your headshot goes out to the public.
That's where high end retouching plays a role.
It's a higher level of finishing while still preserving the subtle and natural side of your skin. We remove blemishes, wrinkles and under-eye lines are softened, redness or sunburn from skin is evened out. We'll whiten teeth, brighten the eyes, reduce hair fly-aways., and so much more.
Most "photographers" do not have the retouching skills to carefully minimize distractions and enhance your impression significantly. They might use some photoshop plugin and make your skin look like plastic and unrealistic.